James Penny Jr. is an accomplished entrepreneur in the global spirits industry, leading a whisky company built on the belief of uniting humanity one glass at a time. With a strong foundation in operations and quality control, he brings precision and intentionality to every aspect of production. Mr. Penny earned a bachelor’s degree in electrical engineering from the University of Louisville, a background that informs his disciplined and systems driven approach to business. He remains actively involved in service through Alpha Phi Alpha and charitable initiatives, and he serves as a board member emeritus of Change Today, Change Tomorrow. Among his proudest achievements is being a dedicated father to his two daughters, who inspire his purpose driven leadership. His work has been recognized with honors from Marquis Who’s Who and American Whisky Magazine, as well as a Best in the World distinction for PM Cocktail. Guided by faith and vision, Mr. Penny is focused on expanding his brand globally and reaching new spirits consumers worldwide.