Midlothian, VA — John Siddall is being recognized by Continental Who’s Who as a Trusted Executive in the Government Services and Public Affairs fields, acknowledging his outstanding work as Chairman/CEO of Siddall Communications.
Mr. Siddall founded Siddall Communications in 1975 and has served as its chairman and CEO ever since.
Over the course of his distinguished career, Mr. Siddall has been involved in numerous innovative marketing campaigns in such segments as real estate, economic development, transportation, government services, and tourism. Two examples of his most groundbreaking campaigns: promoting the planned community of Reston, Virginia, in a partnership with Bloomingdale’s that drew 50,000 visitors to the community in three months; and a 41-year economic development partnership with Fairfax County, Virginia, which Time magazine hailed as “one of the great economic success stories of our time.”
Other well-known clients of Mr. Siddall include national mortgage lenders Fannie Mae and Freddie Mac, British Aerospace, Bell Canada, Brio Toys, Verizon Wireless, and Russian oil company Yukos. He has led communications campaigns for state transportation agencies in Virginia, Massachusetts, Georgia, and Pennsylvania.
Mr. Siddall’s work in transportation marketing has brought him many awards, including the Excel Award from the American Association of State Highway Officials. A signature marketing effort re-energized the well-known “Virginia Is for Lovers” tourism brand through the Virginia Tourism Commission’s sponsorship of the NASCAR Busch Grand National race car team led by rookie Hermie Sadler, a Virginia native, in 1993; the campaign resulted in $1.5 million in national television exposure, a 12-to-1 return on investment, and increased new visits and tourism tax revenues to the state.
Mr. Siddall, who attended the University of Pennsylvania, has received numerous other awards for his work, including elite Clios, ADDYS, and Effies. Mr. Siddall was named Advertising Person of the Year by the American Advertising Federation in 1998, and maintains his involvement with the federation.
For more information, visit www.siddall.com.